What Makes a Domain More Valuable?

We often help clients choose a new url when building a website. We try and find the most direct link to their business without having to go outside of the original “.com” or pay the ridiculous prices re-sellers and speculators charge for good urls. We can’t always avoid these and will either have to got…

Trends with Friends

How does a trend start? Is it one or two or more people doing the same thing? Who decides how the bill on your baseball cap should be shaped or whether it is in the front or back. Sometimes we have to break the rules and if it is cool, others will follow.

Stop SPAM

There are a couple answers to this. One is simple mathematics. Unlike snail mail, email costs almost nothing to send, so a person working out of their basement can send ten million emails with very little overhead. Now suppose 99% of those end up in the spam folder, that still leaves 100,000 emails that make…